Business Economics: A Contemporary Approach

Peter Earl,Tim Wakeley

Livre en anglais

81,95 €

Article temporairement indisponible
ISBN:
9780077103927 
A paraître le:
(Inconnue) 
Nombre de pages:
592 
Editeur:
McGraw-Hill Education - Europe 
Poids:
1252 
Format:
Livre de poche 
Dimensions:
261 x 196 x 24 

Description

Designed for both undergraduates and MBA students taking their first course in business economics, this text focuses on introducing students to economics as a framework for understanding business. It is structured around problems that decision-makers face, such as rejuvenating the firm in the face of declining demand.

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