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- Payer en toute sécurité
- Toujours un magasin près de chez vous
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A Concise Guide to Market Research
Marko Sarstedt, Erik Mooi
- Livre broché | Anglais | Springer Texts in Business and Economics
- Compact, hands-on, and step-by-step introduction to quantitative market research techniques Discusses the theory of important quantitative techniques ... Savoir plus
63,45 €Livraison sous 1 à 4 semaines63,45 €Livraison sous 1 à 4 semaines -
Industrial Organization
Pak-Sing Choi, Eric Dunaway, Felix Muñoz-Garcia
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook presents 122 exercises on industrial organization with detailed answer keys. While most textbooks on industrial organization focus on th... Savoir plus
89,95 €Livraison sous 1 à 4 semaines89,95 €Livraison sous 1 à 4 semaines -
Social Media Management
Amy Van Looy
- Ebook | Anglais | Springer Texts in Business and Economics
- This is the second edition of the undergraduate textbook 'Social Media Management' which extends the original edition's scope beyond the business angl... Savoir plus
95,39 €Disponible immédiatement95,39 €Disponible immédiatement -
Urban Sustainability
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook provides an innovative pedagogy to students who will be the policy makers of tomorrow. It provides thoughts on sustainability and the co... Savoir plus
52,95 €Livraison sous 1 à 4 semaines52,95 €Livraison sous 1 à 4 semaines -
Analyzing Financial Data and Implementing Financial Models Using R
Clifford S Ang
- Livre broché | Anglais | Springer Texts in Business and Economics
- This advanced undergraduate/graduate textbook teaches students in finance and economics how to use R to analyse financial data and implement financial... Savoir plus
84,45 €Livraison sous 1 à 4 semaines84,45 €Livraison sous 1 à 4 semaines -
Market Research with Panels
Martin Günther, Ulrich Vossebein, Raimund Wildner
- Livre broché | Anglais | Springer Texts in Business and Economics
- One of the most important tasks of market research is to read market developments in such a way that one's own company can use them for its own purpos... Savoir plus
52,95 €Livraison sous 1 à 4 semaines52,95 €Livraison sous 1 à 4 semaines -
E-Commerce Strategy
Sanjay Mohapatra
- Livre relié | Anglais | Springer Texts in Business and Economics
- E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic c... Savoir plus
97,95 €Livraison 1 à 2 semaines97,95 €Livraison 1 à 2 semaines -
The Macroeconomics of Corruption
Maksym Ivanyna, Alex Mourmouras, Peter Rangazas
- Livre broché | Anglais | Springer Texts in Business and Economics
- Examines corruption through a macroeconomic lens, exploring the relationship between corruption, fiscal policy, and political economy Applies models t... Savoir plus
94,95 €Livraison sous 1 à 4 semaines94,95 €Livraison sous 1 à 4 semaines -
Market Research
Erik Mooi, Marko Sarstedt, Irma Mooi-Reci
- Livre relié | Anglais | Springer Texts in Business and Economics
- This book is an easily accessible and comprehensive guide which helps make sound statistical decisions, perform analyses, and interpret the results qu... Savoir plus
198,45 €Livraison 1 à 2 semaines198,45 €Livraison 1 à 2 semaines -
Securitization Economics
Laurent Gauthier
- Livre broché | Anglais | Springer Texts in Business and Economics
- Securitization is widely used around the world, and structured products are one of the largest fixed-income asset classes. This textbook guides reader... Savoir plus
94,95 €Livraison sous 1 à 4 semaines94,95 €Livraison sous 1 à 4 semaines -
Knowledge Management
Klaus North, Gita Kumta
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook on Knowledge Management is a result of more than twenty years of research, teaching and consulting experience of the authors. This is th... Savoir plus
73,95 €Livraison sous 1 à 4 semaines73,95 €Livraison sous 1 à 4 semaines -
The Brownian Motion
Andreas Löffler, Lutz Kruschwitz
- Livre relié | Anglais | Springer Texts in Business and Economics
- This open access textbook is the first to provide Business and Economics Ph.D. students with a precise and intuitive introduction to the formal backgr... Savoir plus
52,95 €Livraison sous 1 à 4 semaines52,95 €Livraison sous 1 à 4 semaines -
Problem-Solving and Learning for Public Services and Public Management
Tony Kinder, Jari Stenvall
- Livre broché | Anglais | Springer Texts in Business and Economics
- In this textbook readers will acquire knowledge of problem-solving and learning to enhance both efficiency and the experience of service users in rapi... Savoir plus
73,95 €Livraison sous 1 à 4 semaines73,95 €Livraison sous 1 à 4 semaines -
Investment Valuation and Appraisal
Kay Poggensee, Jannis Poggensee
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook introduces readers to the most relevant aspects of Investment Evaluation in the context of enterprise evaluation. It utilises a clear di... Savoir plus
89,95 €Livraison sous 1 à 4 semaines89,95 €Livraison sous 1 à 4 semaines -
Game Theory
Hans Peters
- Livre relié | Anglais | Springer Texts in Business and Economics
- This textbook presents the basics of game theory both on an undergraduate level and on a more advanced mathematical level. It is the second, revised v... Savoir plus
89,95 €Livraison sous 1 à 4 semaines89,95 €Livraison sous 1 à 4 semaines -
Economic Growth and Development
Sibabrata Das, Alex Mourmouras, Peter Rangazas
- Livre broché | Anglais | Springer Texts in Business and Economics
- This text is an introduction to the newer features of growth theory that are particularly useful in examining the issues of economic development. Grow... Savoir plus
73,95 €Livraison sous 1 à 4 semaines73,95 €Livraison sous 1 à 4 semaines -
Digital Marketing
Klaus Solberg Söilen
- Livre relié | Anglais | Springer Texts in Business and Economics
- This textbook balances the theory of digital marketing with the practical skills for prospective marketers in professional organizations, both public ... Savoir plus
116,45 €Livraison sous 1 à 4 semaines116,45 €Livraison sous 1 à 4 semaines -
Corporate Finance: A Systematic Approach
Kuo-Ping Chang
- Livre relié | Anglais | Springer Texts in Business and Economics
- In doing so, the book strives to clarify misconceptions in the literature on topics related to firm’s ownership and control, problems of the Modiglian... Savoir plus
274,95 €Livraison 2 à 3 semaines274,95 €Livraison 2 à 3 semaines -
United States Health Care Policymaking
Sunday E Ubokudom
- Livre broché | Anglais | Springer Texts in Business and Economics
- Health care is a very important component of the American economy. The United States Centers for Medicare and Medicaid Services (CMS) put the 2008 di... Savoir plus
88,45 €Livraison 1 à 2 semaines88,45 €Livraison 1 à 2 semaines -
Essentials of Residential Property Management
Daleik A Vaughn
- Livre relié | Anglais | Springer Texts in Business and Economics
- This text provides students and instructors with an in-depth exploration into the management of single-family homes, manufactured home parks, and mult... Savoir plus
126,95 €Livraison sous 1 à 4 semaines126,95 €Livraison sous 1 à 4 semaines -
Money: Theory and Practice
Jin Cao, Gerhard Illing
- Livre relié | Anglais | Springer Texts in Business and Economics
- This textbook provides an introduction to modern monetary economics for advanced undergraduates, highlighting the lessons learned from the recent fina... Savoir plus
89,95 €Livraison sous 1 à 4 semaines89,95 €Livraison sous 1 à 4 semaines -
Customer Relationship Management
V Kumar, Werner Reinartz
- Livre relié | Anglais | Springer Texts in Business and Economics
- This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps rea... Savoir plus
89,95 €Livraison sous 1 à 4 semaines89,95 €Livraison sous 1 à 4 semaines -
Digital Business and Electronic Commerce
Bernd W Wirtz
- Livre relié | Anglais | Springer Texts in Business and Economics
- This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with... Savoir plus
158,45 €Livraison sous 1 à 4 semaines158,45 €Livraison sous 1 à 4 semaines -
Dynamic General Equilibrium Modeling
Burkhard Heer, Alfred Maußner
- Livre broché | Anglais | Springer Texts in Business and Economics
- Contemporary macroeconomics is built upon microeconomic principles, with its most recent advance featuring dynamic stochastic general equilibrium mode... Savoir plus
63,45 €Livraison sous 1 à 4 semaines63,45 €Livraison sous 1 à 4 semaines