Description

In Two Trends That Explain the World Today, futurist and speaker Charlotte Kemp distills decades of futures thinking into a clear, engaging guide to understanding complexity. She identifies two transformative forces shaping our present and our future, the shift from scarcity to abundance and the evolution from binary to fluid thinking.

Across politics, technology, culture, economics, and even identity, these trends illuminate the dynamics at play behind today's disruptions and debates. Kemp presents a powerful 2x2 scenario framework built from these two axes, offering four vivid worldviews: Structured Shortfall, Predictable Plenty, Uncharted Edge, and The Everflow. Each scenario helps readers categorise trends, position themselves and decide how to respond.

This book is a practical, thought-provoking tool for leaders, professionals, creatives, and anyone who wants to be future-fit. With stories, mental models, and guiding questions, Kemp empowers us to move from fear to curiosity, from reaction to agency.

Whether you're making decisions in a boardroom, a classroom, or your own life, this book offers a simple yet profound framework to see and shape our preferred futures.