""Elements of Rhetoric"" by Richard Whately is a comprehensive guide to the principles of effective communication, including analysis of the laws of moral evidence and persuasion, rules for argumentative composition, and guidelines for effective elocution. The book is divided into three parts, each focusing on a different aspect of rhetoric: the principles of moral evidence, the principles of persuasion, and the principles of argumentation and elocution. In the first part, Whately discusses the importance of moral evidence in persuasive communication, and how to use it effectively. In the second part, he explores the principles of persuasion, including the use of rhetorical devices and the importance of understanding the audience. In the final part, Whately provides rules for argumentative composition and guidelines for effective elocution, including tips on voice modulation and body language. This book is an essential resource for anyone seeking to improve their communication skills, whether in writing or public speaking.1828. Whately, the Archbishop of Dublin, suggests that rhetoric is less concerned with investigation and discovery than with management. He writes, The orator approaches the process of rhetorical invention not as an investigator but as a communicator who is already armed with a general proposition he will advance and with a knowledge of the substantive resources, factual and inferred, by which that proposition may be established. Contents: Of the Address to the Understanding, with a View to Produce Conviction (including instruction); Of the Address to the Will, or Persuasion; Of Style; and Of Elocution, or Delivery.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

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