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The Product Mindset
Succeed in the Digital Economy by Changing the Way Your Organization Thinks
David H Dewolf, Jessica S Hall
Livre broché | Anglais
22,95 €
+ 45 points
Description
In the digital economy, businesses need to adapt quickly to satisfy customers' constant demands for new and updated products. But too many organizations are held back by antiquated IT mindsets that separate developmental groups from the rest of the team. To stay ahead of the competition, you need to embrace enterprise-wide thinking that gets everyone--from engineering to the C-suite--on the same page and speaking the same language.
The Product Mindset approaches product development from a bold, new direction, based on a shared internal outlook that drives focus, speed, experimentation, and innovation from a wide variety of stakeholders. David DeWolf and Jessica Hall provide you with all the tools you'll need to revitalize your company's methodologies, reframe its culture, and help your company thrive in the digital marketplace.
If your business is shackled to an IT mindset, break free from the past and discover the fast track to future success.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 218
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9781544513782
- Date de parution :
- 05-11-19
- Format:
- Livre broché
- Format numérique:
- Trade paperback (VS)
- Dimensions :
- 140 mm x 216 mm
- Poids :
- 281 g
