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- Retrait gratuit dans votre magasin Club
- 7.000.0000 titres dans notre catalogue
- Payer en toute sécurité
- Toujours un magasin près de chez vous
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Foundations of Marketing Thought
D G Brian Jones, Mark Tadajewski
- Livre relié | Anglais | Routledge Studies in the History of Marketing
- This book analyses the influence of the German Historical School on institutional economists who pioneered the study of marketing in America and Brita... Savoir plus
290,45 €Livraison 2 à 3 semaines290,45 €Livraison 2 à 3 semaines -
Pioneering African-American Women in the Advertising Business
Judy Davis
- Livre broché | Anglais | Routledge Studies in the History of Marketing
- This revealing book examines the careers of the few African-American women who overcame the institutional sexism and racism of the advertising industr... Savoir plus
80,95 €Livraison 2 à 3 semaines80,95 €Livraison 2 à 3 semaines -
Digital Dawn in Adland
Robert Crawford
- Livre relié | Anglais | Routledge Studies in the History of Marketing
- A historical study of Australian advertising agencies from the late 90s into present century, this book provides a compelling account of the emerging ... Savoir plus
290,45 €Livraison 2 à 3 semaines290,45 €Livraison 2 à 3 semaines -
The Foundations of Marketing Practice
Ronald Fullerton
- Livre broché | Anglais | Routledge Studies in the History of Marketing
- During the nineteenth century, the German book market experienced phenomenal growth, driven by German publishers' dynamic entrepreneurial attitude tow... Savoir plus
85,45 €Livraison 2 à 3 semaines85,45 €Livraison 2 à 3 semaines -
Foundations of Marketing Thought
D G Brian Jones, Mark Tadajewski
- Livre broché | Anglais | Routledge Studies in the History of Marketing
- This book analyses the influence of the German Historical School on institutional economists who pioneered the study of marketing in America and Brita... Savoir plus
90,45 €Livraison 2 à 3 semaines90,45 €Livraison 2 à 3 semaines -
On The Origins of Self-Service
Franck Cochoy
- Livre broché | Anglais | Routledge Studies in the History of Marketing
- Franck Cochoy critically analyses the transformation of commerce and the origins of self-service through the lens of Progressive Grocer , an American ... Savoir plus
85,45 €Livraison 2 à 3 semaines85,45 €Livraison 2 à 3 semaines -
The Foundations of Marketing Practice
Ronald Fullerton
- Livre relié | Anglais | Routledge Studies in the History of Marketing
- During the nineteenth century, the German book market experienced phenomenal growth, driven by German publishers' dynamic entrepreneurial attitude tow... Savoir plus
335,95 €Livraison 2 à 3 semaines335,95 €Livraison 2 à 3 semaines -
Managing the Marketplace
Matthew Bailey
- Livre broché | Anglais | Routledge Studies in the History of Marketing
- This book charts the history of Australian retail developments as well as examining the social and cultural dimensions of shopping in Australia. Savoir plus
85,45 €Livraison 2 à 3 semaines85,45 €Livraison 2 à 3 semaines -
A History of American Consumption
Terrence Witkowski
- Livre relié | Anglais | Routledge Studies in the History of Marketing
- A History of American Consumption: Threads of Meaning, Gender, and Resistance tells the story of the American consumer experience, through the continu... Savoir plus
290,45 €Livraison 2 à 3 semaines290,45 €Livraison 2 à 3 semaines -
On The Origins of Self-Service
Franck Cochoy
- Livre relié | Anglais | Routledge Studies in the History of Marketing
- Franck Cochoy critically analyses the transformation of commerce and the origins of self-service through the lens of Progressive Grocer , an American ... Savoir plus
351,45 €Livraison 2 à 3 semaines351,45 €Livraison 2 à 3 semaines -
Pioneering African-American Women in the Advertising Business
Judy Davis
- Livre relié | Anglais | Routledge Studies in the History of Marketing
- This revealing book examines the careers of the few African-American women who overcame the institutional sexism and racism of the advertising industr... Savoir plus
335,95 €Livraison 2 à 3 semaines335,95 €Livraison 2 à 3 semaines -
A History of American Consumption
Terrence Witkowski
- Livre broché | Anglais | Routledge Studies in the History of Marketing
- The United States has been near the forefront of global consumption trends since the 1700s, and for the past century and more, Americans have been the... Savoir plus
59,45 €Livraison 1 à 2 semaines59,45 €Livraison 1 à 2 semaines -
Digital Dawn in Adland
Robert Crawford
- Livre broché | Anglais | Routledge Studies in the History of Marketing
- A historical study of Australian advertising agencies from the late 90s into present century, this book provides a compelling account of the emerging ... Savoir plus
83,95 €Livraison 2 à 3 semaines83,95 €Livraison 2 à 3 semaines
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