You know that blogging is a great way to promote your business and connect with customers, but how do you get started? And more importantly, how do you keep going?
Better Blogging for Your Business is a thorough, to-the-point, and sometimes humorous look at self-publishing on the internet. Whereas most books on blogging cover how to blog for yourself, this book is focused on the needs of the business blogger who needs to promote a product, service, or company. Aimed at everything from large corporations to single person concerns to a local restaurant; It contains practical, real-world advice for employees tasked with creating and maintaining a blog. Built around the fundamental principle of "Publish Useful Content Often" the book will help you regardless of your experience with writing and publishing to get your blog up faster and achieve the overall goals of driving more revenue and building the company brand.